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  1. #1
    Join Date
    Jan 2008
    Location
    Montreal
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    4,362

    Super Channel launches GINX eSportsTV

    First 24-hour eSports Channel to Launch in Canada

    LONDON and EDMONTON, Feb 15, 2017 /CNW/ - Premium Canadian broadcaster Super Channel and leading international entertainment provider GINX eSportsTV have signed an exclusive deal to create and distribute a new 24-hour channel for video game fans.

    The new eSports channel will target millions of gaming enthusiasts and players in Canada and feature live eSports events, news and gaming lifestyle programming.

    This new eSports channel will be part of Super Channel's four multiplexed channels and will launch across Canada in the spring/summer of 2017. At launch, the channel will be instantly available to all Super Channel subscribers as part of their existing package, and new customers can also subscribe to the new 24-hour eSports programming available on Super Channel through their cable, satellite and IPTV provider.

    http://www.newswire.ca/news-releases...613844823.html
    "It's not a rerun if you haven't watched it yet." (© 2010 by TVViewer)
    "Ne jamais s'obstiner avec un épais. Il va vous abaisser à son niveau et vous battre avec l'expérience."

  2. #2
    Join Date
    Jul 2006
    Posts
    2,134
    This clearly looks like a rebrand of an existing channel of theirs. Probably Super Channel 4 obviously since since it won't be Super Channel 1 and it's unlikely they'll jump a channel with a gap of Ginx inbetween them.

    Seems like the beginning of the end of Super Channel... not that it'll shut down, but its current incarnation isn't sustainable so they'll likely lower prices and rebrand each channel as something new that costs less and make the lower price viable. I wouldn't have guessed this type of rebrand though. I would have thought maybe a Hollywood Suite-type strategy where it'll be a cheaper all movie schedule or a some mid-level cable brands in the US, but an esports channel? Hey, if it works for them, great.

  3. #3
    Join Date
    Apr 2012
    Posts
    1,395
    Attention Canada. Super Channel is for sale. Keep this on the down-low because we have to make it initially look like we are still in business and all Canadian, while our bankruptcy mess is being swept under the rug. We've already made a deal with a gaming channel (what a bunch of hosers) to "share" one of our dead channels, but we still have 3 left. Poker anyone? Go-karts? If you've got cash, we've got a channel with your name on it. No reasonable offer refused. Call 1-800-For-Sale.

    What a mess.
    Warning: I'm not playing with a full deck.

  4. #4
    Join Date
    Jul 2006
    Posts
    1,129
    I tought they should get rebrand as Starz . They already have it's programming anyway.

  5. #5
    Join Date
    Apr 2012
    Posts
    1,395
    Rebranding won't help them. It's a content issue ... they are getting crushed by Bell's offerings. Switching to a completely different genre is their last gasp, I assume. RIPieces, Super Channel ... you will be missed.
    Warning: I'm not playing with a full deck.

  6. #6
    Join Date
    Jan 2008
    Location
    Montreal
    Posts
    4,362
    Quote Originally Posted by mtlguy View Post
    I tought they should get rebrand as Starz . They already have it's programming anyway.
    That makes sense, but it may also depend on the price for licencing the brand, which ain't a good expense idea from a bankrupt company, and scheduling restrictions on the channel, meaning Allarco will have to obtain past Starz catalog just like HBO Canada to fill the rest of the schedule. Starz is a movie channel, air many classics which are already on TMN Encore... Disney brand from Astral to DHX to Corus, anyone ? Eventually, Starz will want more money and Bell will outbid Allarco, rebrand one of their channel...

    Check the iTunes Store and Google Play, spot an original game, you will find a bunch of copy knockoffs, meaning any idiot can submit an app. I can't find the Super Channel app, it doesn't exist. In 2017.
    "It's not a rerun if you haven't watched it yet." (© 2010 by TVViewer)
    "Ne jamais s'obstiner avec un épais. Il va vous abaisser à son niveau et vous battre avec l'expérience."

  7. #7
    Join Date
    Oct 2009
    Location
    Canada
    Posts
    1,569
    I think they should get rid of the multiplex channels and just stick with 1 as they don't have enough content to fill 4 channels. I would keep the Starz programming as well as any foreign shows they can get the rights to that Bell or Corus don't snatch up and lower the price (which they have apparently been trying to for a while now from what I have read).

    As for the Starz re-brand, Starz is not a very strong brand IMO, they have only been airing original programming for about 10 years now and I don't think they have had very many hits.

 

 

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